Box Office Failures Highlight Cultural Shift
Published on Friday, February 27, 2004
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The summer of 2004 has already seen Shrek 2 clear the coveted $400 million dollar mark, with Spiderman 2 close on its heels. Yet most big budget films haven’t done so well. Two recent box office busts in particular, Mona Lisa Smile and The Stepford Wives draw attention to a cultural shift that is taking place in our nation. Both movies had a lot of star power and large promotional budgets in their favor, yet according to boxofficemojo.com, Mona Lisa Smile grossed just under $64 million domestically, failing to make back it’s $90 million production and marketing costs.0 Comments
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